BEHN MEYER news
BM Rubber: 9 - 11 September 2019
The Uphill Climb

Rubber Regional Meeting in Luang Prabang, Laos

From 9 – 11 September 2019, the Behn Meyer Rubber team from all around the world gathered together for a regional meeting in Luang Prabang, Laos.

Designated a world heritage site by the United Nations since 1995, Luang Prabang is located at the confluence of the Nam Khan and Mekong River. This location was chosen as the site of this year’s regional meeting so that the participants can also relax, be refreshed and enjoy exploring this cultural site amidst the planning and strategizing work.

The representatives from each country arrived on the first day of the meeting, 45 of them in all, hailing from China, Indonesia, Germany, Malaysia, Myanmar, Philippines, Singapore, Taiwan, Thailand and Vietnam. We were also joined by our principals from Silox, Birch Chemicals and Performance Additives, as well as a representative from Behn Meyer Research & Development, who participated in this meeting.

The atmosphere over the duration of the meeting was joyful, with the sharing of success stories and information during the product training sessions as well as the discussions regarding market and technology trends and our strategy going up towards 2025.

Innovation, not just in terms of product development but also on the strategy side, has been becoming increasingly important in the current business environment, with multiple factors contributing towards the volatility of the market, including trade wars, the strength of the dollar and Brexit. However, despite the uphill climb, new opportunities are also arising out of the changing landscape due to the rise of electric vehicles as well as the rapid adoption of digitalization in the business world, both of which present ample opportunities for our rubber division.

A team building exercise, called “BMazing Race”, was organised for the participants to explore Luang Prabang. The teams were given the goal to make the 300-step hike up Phousi Hill and make it to the top, where a 360-degree panoramic view of the city awaited them. Many photos were taken and good memories forged as the participants worked together as team members to overcome the challenges before them. With this spirit of collegiality and teamwork, we are confident in our abilities to continue serving our customers across the regions with excellence.

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